Royalty-free photos for social media and blog posts

Great photography is increasingly important, as social media becomes a major point of contact for customers. While a quick Google search is simple, unfortunately it’s not legal. You risk receiving “take down” notices from companies who make more money by threatening lawsuits than they do selling the images in question. So how do you find quality, risk and royalty free photos? Two of my go-to sites are: Pixabay https://pixabay.com/ Pixabay has photos, illustrations, even video clips for free. A lot of European photos are available, if you have an international market. They...

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Small Businesses are Often Environmentally Friendly

Beyond “Green” marketing efforts and manufacturers, it’s good to remember that small businesses are often environmentally friendly by nature – without even trying. Self-employed professionals and at-home businesses not only remove themselves from the daily commute, they reduce the need for separate utility connections, bills, air conditioning and more by utilizing buildings that would otherwise sit idle. This kind of multi-tasking is the ultimate in the Reduce “R” of the recycling triangle. So if green measures are important when you are shopping for...

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Better Business E-mail with Clients & Vendors

E-mail is not always the most efficient medium for business communication, but it’s not going away. So here are some real-world tips for improving communication with your clients, vendors, donors, and colleagues. This is not the “be sure to check your spelling” list of dos and don’ts. If you don’t already do that stuff, you’re not going to do these things either. These are user-based tips for improving response, accuracy and usability. 1. Useful Subject Lines The subject line of your e-mail is the most important thing you write, and there are several...

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You’re not a spammer, are you?

Almost all my clients dislike spam and want me to install spam filters on their email accounts and website forms. On the other hand, when it comes to advertising their products and services, they have a difficult time viewing their broadcast e-mails as spam.

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Free Trade Journals Keep You In the Know

Free trade journals are a great way to keep up-to-date in your industry and learn about related industries, for free.

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Files too large to e-mail? Try YouSendIt.com.

Many e-mail programs choke and die when file attachments reach 5 mb or so. Sending several of these can fill a mailbox to overflowing, jamming other mail. The solution, send large files through the free ftp service You Send It. Transfers are easy, saved for 7 days with a free account, and the resulting sales emails aren’t so frequent as to be annoying.

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