Better Business E-mail with Clients & Vendors

Better Business E-mail with Clients & Vendors

Send EmailE-mail is not always the most efficient medium for business communication, but it’s not going away. So here are some real-world tips for improving communication with your clients, vendors, donors, and colleagues. This is not the “be sure to check your spelling” list of dos and don’ts. If you don’t already do that stuff, you’re not going to do these things either. These are user-based tips for improving response, accuracy and usability.Continue Reading Better Business E-mail with Clients & Vendors

You’re not a spammer, are you?

I am always interested to see how spam is viewed differently by my clients, based upon which side of the inbox they are on. Almost all my clients dislike spam and want me to install spam filters on their email accounts and website forms. On the other hand, when it comes to advertising their products and services, they have a difficult time viewing their broadcast e-mails as spam.

Continue Reading You’re not a spammer, are you?
Better Business E-mail with Clients & Vendors

Why free does not equal worthless online

Free can make you money

Free can make you money

An older teacher told my husband that people put no value on services you give away for free, but if you charge even a nominal amount, it suddenly has value. He has a point, specifically in the services industry. Many people familiar with that concept are suspicious of internet services offered for free. “What’s the catch?” I am asked, when I recommend a free service for a client.Continue Reading Why free does not equal worthless online